The Harvey House
Visual identity
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The Harvey House is a Midwestern restaurant in Wisconsin, inspired by the golden era of train travel and the post-Prohibition boom of Midwest supper clubs. The concept evokes nostalgia while offering a modern dining experience that invites guests to “choose their own adventure.”
Drawing on this rich narrative, the brand identity reflects both elegance and warmth—capturing the romance of vintage train journeys while celebrating the convivial spirit of supper clubs. The result is an experience that feels timeless yet contemporary, transporting guests into a story as memorable as the meal itself.
Drawing on this rich narrative, the brand identity reflects both elegance and warmth—capturing the romance of vintage train journeys while celebrating the convivial spirit of supper clubs. The result is an experience that feels timeless yet contemporary, transporting guests into a story as memorable as the meal itself.
















