The Spiral
ROLEDesigner
• Designed digital and print campaign assets
• Created Commercial Observer cover wraps and display banners
• Designed website assets, e-blasts, and leasing pitch decks
Created at Love & War
Renders by Binyan Studios
Photography courtesy of Tishman Speyer
• Designed digital and print campaign assets
• Created Commercial Observer cover wraps and display banners
• Designed website assets, e-blasts, and leasing pitch decks
Created at Love & War
Renders by Binyan Studios
Photography courtesy of Tishman Speyer
PROJECT OVERVIEWThe Spiral, designed by Bjarke Ingels Group (BIG), is an ambitious new office building defined by its cascading terraces that bring light, fresh air, and outdoor access to every level.
The Spiral’s marketing and leasing initiatives required a comprehensive suite of digital and print campaigns. The materials spanned Commercial Observer cover wraps, display banners, tenant website assets, e-blasts, and leasing pitch decks—all designed to reflect the tower’s striking architectural identity and engage prospective tenants across platforms.
The Spiral’s marketing and leasing initiatives required a comprehensive suite of digital and print campaigns. The materials spanned Commercial Observer cover wraps, display banners, tenant website assets, e-blasts, and leasing pitch decks—all designed to reflect the tower’s striking architectural identity and engage prospective tenants across platforms.