JACX&CO
ROLEDesigner
• Collaborated with the team to extend the system across print and digital touchpoints
• Created OOH layouts that extended the brand into large-scale applications
Created at Love & War
Renders by inc nyc
Photography courtesy of Tishman Speyer
• Collaborated with the team to extend the system across print and digital touchpoints
• Created OOH layouts that extended the brand into large-scale applications
Created at Love & War
Renders by inc nyc
Photography courtesy of Tishman Speyer
PROJECT OVERVIEWJACX&CO is a food hall in Long Island City, NY, designed to reflect the vibrant culture of its neighborhood. Surrounded by a diverse community, the space brings people together through an eclectic mix of dining experiences that celebrate versatility and inclusivity.
The brand identity highlights this energy with bold, dynamic design elements that mirror the neighborhood’s character. From signage to environmental graphics, the visual system creates a welcoming, modern atmosphere that elevates the food hall experience while staying true to its local roots.
The brand identity highlights this energy with bold, dynamic design elements that mirror the neighborhood’s character. From signage to environmental graphics, the visual system creates a welcoming, modern atmosphere that elevates the food hall experience while staying true to its local roots.