Edo Worldwide
ROLEDesigner
• Designed printed and in-store collateral
• Created branded illustrations across print, digital, and merchandise
• Designed merchandise extending the brand system
Created at Love & War
• Designed printed and in-store collateral
• Created branded illustrations across print, digital, and merchandise
• Designed merchandise extending the brand system
Created at Love & War
PROJECT OVERVIEWEDO is a “traveling” culinary concept by Michelin-starred chef Mory Sacko, blending West African street food with global influences — from yakitori and tempura to sandwiches and fried chicken.
Inspired by global street culture and underground movements, the identity captures EDO’s bold, expressive energy through vibrant color, dynamic typography, and rhythmic compositions — a visual reflection of the brand’s spirited and borderless approach to food.
Inspired by global street culture and underground movements, the identity captures EDO’s bold, expressive energy through vibrant color, dynamic typography, and rhythmic compositions — a visual reflection of the brand’s spirited and borderless approach to food.